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Harley-Davidson’s New Facebook App Allows Fans to Shape H-D Marketing

Harley-Davidson has advanced its “crowdsourcing” marketing strategy to the next phase.  The Motor Company announced today Fan Machine, a new app for its Facebook presence. The app is a conduit for fan-submitted marketing ideas.

Harley-Davidson Racers Visiting Troops In Middle East

A large number of military personnel are also motorcyclists, with many dreaming of the day they can hop back on their steeds after deployment. Harley-Davidson understands this, and in cooperation with Army Special Forces Association Chapter 64, Harley-Davidson Screamin’ Eagle/Vance & Hines riders Eddie Krawiec and Andrew Hines are joining Summit Racing Equipment and Armed Forces Entertainment November 18-22 for Operation Appreciation, an annual visit to American troops stationed overseas. After three years of visiting American military personnel based in Europe, Operation Appreciation will travel to the Middle East to visit troops in Kuwait, the United Arab Emirates, and Bahrain.

EBR Announces More Than 60 Founding Dealers

Erik Buell Racing (EBR) today announced its founding dealerships across the United States. The recruitment process began shortly after the American International Motorcycle Expo in Orlando, Florida, where the company took the wraps off the 1190RX production superbike. More than 60 dealers will be the first to carry the 1190RX.