2012 Yamaha Raider S on 2040-motos

Moto blog

Yamaha Outlines 2013-2015 Business Plan

Yamaha Motor Co. revealed what it calls its New Medium-term Management Plan, outlining its business strategies for 2013 to 2015, including the introduction of 250 new models worldwide across its various product lines including motorcycles. The three-year plan is an extension of Yamaha‘s plan for 2010-2012 which targets a “V-shaped recovery”.

Pedrosa: most wins, least successful

Should Dani Pedrosa win at Le Mans this coming weekend he will become the most successful rider In the premier-class not to win the coveted title. After his triumph in Estoril the Repsol Honda rider currently finds himself on 13 wins and in joint first and a win, at a circuit that sees him rank as one of riders with the most victories in all classes, would make him a clear leader. Joining Pedrosa at the top of the ranking is Max Biaggi and Randy Mamola, two riders who became associated with the number two.

The Pursuit of Yamaha-ness – A Message from Yamaha’s CEO

Yamaha must “pursue true Yamaha-ness and break out of our old norms” if it hopes to increase profitability, says Hiroyuki Yanagi, the company’s president and chief executive officer. In an open letter released by Yamaha, Yanagi discussed what his company needed to do in order to reach its goal of producing 12 million units this year and collecting 2 trillion yen (US$22.5 billion) in sales. Yanagi’s message offered little in specific details but provided a glimpse of Yamaha’s overall strategy for the next few years.