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Yamaha Reports 2012 Results

Yamaha reported a 5.4% decrease in net sales for 2012 and a 72.2% decrease in profit but the Japanese manufacturer says it is poised for a dramatic recovery as it begins its “New Medium-Term Management Plan” for 2013-2015. Coinciding with the start of its new business plan, Yamaha is adopting a new brand slogan: “Revs your Heart“. The company reported net sales totaling 1,207.7 billion yen (US$13 billion) for the 12 months ended Dec.

EBR Announces More Than 60 Founding Dealers

Erik Buell Racing (EBR) today announced its founding dealerships across the United States. The recruitment process began shortly after the American International Motorcycle Expo in Orlando, Florida, where the company took the wraps off the 1190RX production superbike. More than 60 dealers will be the first to carry the 1190RX.

The Emperor’s New Clothes — Josh Hayes’ Style for 2013

Three-time and defending AMA Pro National Guard SuperBike Champion, Josh Hayes (above right), and 2012 AMA Pro National Guard SuperBike Rookie of the Year, Josh Herrin, are ready to debut new livery on their Monster Energy/Graves/Yamaha YZF-R1 next week in Daytona. Joining them are 2012 AMA Pro GoPro Daytona SportBike race winner, Cameron Beaubier, and 2012 AMA Pro Motorcycle-Superstore.com SuperSport race winner, Garrett Gerloff, on their Yamaha Extended Service/Monster Energy/Graves/Yamaha Daytona SportBike YZF-R6s. The four riders and their machines recently completed a photo session at Yamaha’s U.S.