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Moto blog

Yamaha Reveals 2014 MotoGP Livery

Earlier this month, we reported on the partnership between Yamaha and Movistar that would place the Spanish telecommunications company as title sponsor for the Yamaha MotoGP team for the next five years. The deal came at the eleventh hour, as contract negotiations and minor details needed to be sorted. Now, just days before the start of the 2014 season at the Grand Prix of Qatar, Yamaha has revealed its official 2014 MotoGP livery.

Yamaha Focusing on Developing Model Platforms

Following the success of its MT platform, Yamaha says it will continue to develop new models based on shared platforms, allowing for a choice of multiple models while reducing overall costs. Speaking in a presentation on the company’s business operation, Yamaha Motor President Hiroyuki Yanagi reiterated the strategy of developing multiple models sharing the same engine and frame. Honda has followed a similar strategy with its NC models, seeing the platform evolve to include the CTX700 and NM4.

Yamaha Motor USA to Swallow Up Yamaha Canada

Yamaha’s board of directors has voted in transfer all shares of its Canadian subsidiary to its American subsidiary, a move which would give Yamaha Motor U.S.A. responsibility over the entire North American market. The proposed transfer, set to begin in December,  will make Yamaha Motor Canada a subsidiary of its American counterpart.