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Moto blog

Yamaha Showcases New “Revs Your Heart” Slogan with Impressive Domino Show – Video

Yamaha recently announced it is adopting a new slogan to go with its “New Medium-Term Management Plan” for 2013-2015: “Yamaha Revs Your Heart“. The new slogan connects two key themes for Yamaha, the sound of its engines racing and the passion its products instills in its customers. To introduce its new brand slogan, Yamaha Motor produced a video featuring thousands of cascading dominoes.

Porsche GT3RS, Mitsubishi EVO 9, Yamaha R1 and WR450F Racing… On Ice! [Video]

Vive les crazy French! French motorcycle site, MotoJournal.tv, has produced a video featuring a Yamaha R1, WR450F dirt bike, a Porsche GT3RS and a Mitsubishi EVO 9 in a four-way race. On ice.

Master Of Torque: Motorcycle Anime By Yamaha Final Installment

If you’re into motorcycles, big, puppy dog eyes, dramatic Japanese dialogue with English subtitles, and subliminal Yamaha references then check out Master of Torque, Yamaha’s original anime series. The final installment in the three-part series is set to release tomorrow. Set in Tokyo, Japan in the year 2017, three years before the city’s hosting of the 2020 Olympic Games, the show focuses on the exploits of three young motorcyclists and highlights Yamaha’s FZ-09 and FZ-07.