1997 Harley-davidson Sportster Xl1200 Cruiser on 2040-motos

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New Indian Commercial Pokes Fun At Harley-Davidson

The big news in the motorcycle world this year is the return of Indian motorcycles. Earlier this year, parent company Polaris unveiled the all-new Thunderstroke 111 engine as a sneak peak to the 2014 Chief which is set to make its official debut at Sturgis at the beginning of August. To prepare for this momentous occasion, Indian produced this commercial, which takes a nice, healthy jab at the iconic Motor Company.

Arizona Bike Week To Host Over 100,000 Motorcycles, April 2-6

Arizona Bike Week, one of America’s largest motorcycle rallies, will attract well over 100,000 bikers to the greater Phoenix area this year. This epic gathering of the riding community will be celebrated April 2-6, 2014 at WestWorld in Scottsdale. Arizona Bike Week, supported by numerous Valley businesses and national brands, has for the first time in its history secured presenting sponsors.

Harley-Davidson’s New Facebook App Allows Fans to Shape H-D Marketing

Harley-Davidson has advanced its “crowdsourcing” marketing strategy to the next phase.  The Motor Company announced today Fan Machine, a new app for its Facebook presence. The app is a conduit for fan-submitted marketing ideas.