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Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.

Help a Veteran and You Could Win Two Motorcycles

It always feels good to lend somebody a helping hand, but it feels even better when somebody hands you the keys to a couple of new motorcycles for your effort. Healing Heroes Network has developed a campaign to add a little more excitement to donating to charities, with its Harleys for Heroes sweepstakes. Healing Heroes Network is a 501(c)3 charity organization based out of Palm Harbor, Fla.

Harley-Davidson Recalls Over 100,000 Touring Models, 1400 Street Models

Harley-Davidson has recalled more than 105,000 Touring models from the 2014 model year, and approximately 1400 Street models from the 2015 model year. The Touring models have been recalled due to a possible failure of a component in the clutch master cylinder. This possible failure could cause a reduction in pressure available to keep the clutch disengaged, according to the NHTSA.