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Harley-Davidson Reports Q2 2014 Sales Results

Harley-Davidson reported a net income of $354.2 million over the second quarter of 2014, thanks to a 12.4% increase in sales revenue. Actual motorcycle sales volume stayed about even, however, with unit sales increasing to just 90,218 motorcycles from 90,193 sold in the same quarter last year. Though sales were statistically the same as they were last year, Harley-Davidson generated $1.48 billion in revenue from motorcycle sales alone, up 16.2% from the $1.27 billion reported in the second quarter of 2013.

Harley-Davidson Confirms 500cc Model on the Way, Says Electric Harleys Not That Far-Fetched

It’s only been a couple of weeks since Harley-Davidson broke new ground by unveiling new “Twin-Cooled” liquid precision-cooling engine technology its new Project Rushmore suite of customer-driven refinements, but the Motor Company appears to have even more ambitious plans in the works. Speaking at Harley-Davidson’s 110th anniversary celebrations, Chief Operating Officer Matthew Levatich confirmed the company is producing a new 500cc model and opened the possibility of an electric Harley-Davidson somewhere down the line. We’ve previously written about Harley-Davidson’s plans to introduce a new 500cc V-Twin model for the Indian market.

Harley-Davidson Invites Fan On Red Carpet At Captain America Premiere

Harley-Davidson and Marvel surprised fans at the premiere of Marvel’s Captain America: The Winter Soldier in Hollywood, by inviting them onto the red carpet after it closed. Fans at the event were spontaneously selected to walk and experience the official red carpet and to check out a brand new Street 750 motorcycle along with the stars of the film, who autographed the bike for charity. The Winter Soldier star Chris Evans signs a new Harley-Davidson Street 750 at the premiere in Hollywood, CA.  Following the premiere, Harley-Davidson will donate the bike to Concord Youth Theatre. In its continued partnership with Marvel Comics, Harley-Davidson had six motorcycles at the premiere along the red carpet, where fans took pictures and interacted with actor and musician, Tyler Posey, the official Harley-Davidson commentator and host.