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Harley-Davidson Reports Q2 2014 Sales Results

Harley-Davidson reported a net income of $354.2 million over the second quarter of 2014, thanks to a 12.4% increase in sales revenue. Actual motorcycle sales volume stayed about even, however, with unit sales increasing to just 90,218 motorcycles from 90,193 sold in the same quarter last year. Though sales were statistically the same as they were last year, Harley-Davidson generated $1.48 billion in revenue from motorcycle sales alone, up 16.2% from the $1.27 billion reported in the second quarter of 2013.

2013-2014 Harley-Davidson Breakout Recalled for Faulty Fuel Indicators

Harley-Davidson is recalling 2013-2014 Breakout models, including CVO versions, because the fuel level indication system may not be properly reading the correct amounts of fuel. As of this publishing, recalls have been announced by government agencies in Australia and Canada; the National Highway Traffic Safety Administration has not yet posted a recall but U.S.-based members of the Harley-DavidsonForums.com report American dealerships have already started receiving recall bulletins. According to a recall announcement by Transport Canada, some Breakout and CVO Breakout models may run out of fuel despite the fuel and range indicators indicating there is still enough fuel in the tank.

Marlon Brando Estate Files Suit Against Harley-Davidson

Brando Enterprises, an operating entity that protects the Marlon Brando brand on behalf of the actor’s family, has filed a lawsuit against Harley-Davidson. The suit alleges Harley-Davidson used the legendary actor’s name without a license for a leather riding boot called “The Brando”. “It is interesting that Harley-Davidson – a company that is vigorously protective of its own brand – would seek to exploit an iconic property without benefit of a licensing agreement,” says  Jeffrey I.