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Harley-Davidson and Best Western Expand Partnership

Harley-Davidson and Best Western have announced a three-year extension to their partnership which will now expand beyond North America. The two companies have been working together since 2006, providing benefits to customers of both brands. Under the new agreement, Best Western becomes the official lodging partner of Harley-Davidson‘s 110th anniversary celebrations as well as the preferred lodging partner of Harley-Davidson’s rentals and tours division.

Harley-Davidson Extends UFC Sponsorship; UFC 164 Added to 110th Anniversary Celebrations

Harley-Davidson has renewed its sponsorship agreement with the Ultimate Fighting Championship. The new agreement will see the mixed martial arts company hold its UFC 164 event Aug. 31 in Milwaukee’s Bradley Center during Harley-Davidson‘s 110th anniversary celebrations over the Labor Day weekend.

2014 Daytona Bike Week Activities

Shake off the winter doldrums at Daytona Bike Week, one of America’s biggest motorcycling events, running March 7-16. The 73rd running of the Daytona 200 is a big draw, but it’s just one of the events being held through the week. Other highlights include the AMA Motorcycle Hall of Fame Breakfast at Daytona featuring Craig Vetter and the Bike Week premiere of the acclaimed film “Why We Ride.” Top 10 Things to Do During Daytona Bike Week Here are just some of the events planned for the 2014 Daytona Bike Week.