2002 Custom Harley Davidson Heritage Softail Classic Show Stopper on 2040-motos

Moto blog

The Roadery, A Different Kind Of Motorcycle Tour

Every motorcycle tour company promises to take you to beautiful destinations, but how many offer the same promise on custom motorcycles? The Roadery is that company. Having only been in business a few months, The Roadery, based in Los Angeles, is new to the motorcycle touring business, but it offers its customers the chance to explore some of the most scenic locations in the Western United States.

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.

Zero Motorcycles Promotes Askenazi to CTO

Zero Motorcycles has promoted Abe Askenazi to the position of chief technology officer. A former Buell engineer, Askenazi joined Zero Motorcycles in 2010 as vice president of engineering where he played a vital role in developing the company’s 2011 line-up, overhauling over 80% of Zero’s existing electric motorcycle line-up while adding the Zero XU and street legal versions of the Zero X and Zero MX in just 10 months on the job. “Abe’s ability to effectively execute on an aggressive product development plan, select the best new technologies and rally his team is remarkable.