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Harley-Davidson Tops 2013 Pied Piper Prospect Satisfaction Index

Harley-Davidson dealers outscored dealers from other brands to take the top spot in the Pied Piper Prospect Satisfaction Index U.S. Motorcycle Industry Study for the second consecutive year. The annual study measures the effectiveness of motorcycle dealerships, rating them on how they perform in different categories, such as inviting customers to sit on a floor model, offering demo rides and asking for a customer’s contact information.

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.

Win a Judas Priest Harley-Davidson

That’s right, you can win the Harley-Davidson Cross Bones motorcycle that the classic heavy metal band is currently using on stage in their 2009 U.S. Summer Tour.  To mark the 30th anniversary of British Steel , the band will play the entire album live for the first time ever.  The custom bike will have the Judas Priest logo, British Steel graphics and will be signed by the band at the end for the tour for the lucky person who can win it. Hit the jump for all the details.