West Coast Choppers (WCC) was a brand that began selling screen-printed t-shirts and stickers with the company's Iron cross/Maltese cross logo while founder and "master marketer" Jesse James was finishing high school, packaging the accoutrements of the chopper lifestyle long before any actual West Coast Choppers customs had been ordered or sold. Yearly sales of approximately 12–15 motorcycles at prices of around US$ 150,000 each actually lost money for the company, but attracted positive attention.
The celebrity clients who order WCC bikes are a main avenue of promotion. The motorcycle made for Shaquille O'Neal cost US$ 150,000 and was customized for the athlete's 338 lb (153 kg) weight and 49 in (120 cm) inseam, and enormous hands, resulting in a dramatic 11.5 feet (3.5 m) long bike with footpegs made for size 24 feet. The result was, "priceless publicity".
West Coast Choppers motorcycles are described as old school, and minimalist. Their bikes have been called more stripped down when contrasted with decades-long established chopper builders like Arlen Ness.
Since 2005 West Coast Choppers has built emissions-compliant choppers.In 2009 West Coast Choppers stopped selling motorcycle customizing parts, offering only complete bikes, or clothing and other non-bike merchandise.
Mon, 05 Dec 2011 00:00:00 -0800
The infamous “American Chopper” TV juggernaut rolls on, with a two-hour special to be broadcast tonight and culminating with a live event on Tuesday evening in Las Vegas. The interesting thing about this week’s shows is that I’m in Vegas as a guest critic of the builds, a three-team competition between Paul Teutul Senior, Paul Junior and the notorious Jesse James. Earlier today I got a chance to see the vehicles for the first time, and what a trio it is!
Thu, 27 Oct 2011 00:00:00 -0700
In a press release from Discovery Channel, Jesse James is slated to appear in two episodes of American Chopper in December on Discovery Channel. The release states that the two-episode event is a head-to-head build off between Orange County Choppers, headlined, of course, by the notoriously famous Teutul family, and James. According to the release Chopper fans will have the opportunity to vote on their favorite bike after seeing the three finished products during the regularly scheduled American Chopper on Monday, Dec.
Tue, 12 Apr 2011 00:00:00 -0700
Summer is coming and we are all planning on getting some aviator-wearing-open-faced-chopper miles in this year. Needless to say race gloves aren’t quite going to fit the bill so Weise have sent in a pair of their Street Fight Gloves. They are light weight and flexible thanks to the stretch panels but do feature double layers of leather in key areas around the palms and fingers.
Wed, 02 Feb 2011 00:00:00 -0800
Paul Teutel Senior of “American Chopper” fame is having a clear-out of his bike collection but the machines on offer are a far cry from the overblown customs he's renowned for building. Instead, they reveal a passion for vintage British machinery.Check out his 1957 Ariel T-5. Currently up for $12,000 (£7,300)
Wed, 20 Oct 2010 00:00:00 -0700
WHAT, you may well be asking, is a picture of an upturned helicopter doing on a website dedicated to motorcycles? Chopper fans amongst you may know this isn't any ordinary helicopter, it's an Agusta 109C; an 8-seat twin-turbine multi-million dollar aircraft capable of whisking its occupants across the sky at around 170mph. And my point is?
Fri, 14 May 2010 00:00:00 -0700
If you know or have any little ones yourself and want to introduce them to the world of motorcycling and/or mechanics, this Fisher Price toy could be a great gift. It comes with a blueprint that lists fifteen different projects that you can do with the motorcycle, for example you can turn your sportbike into a chopper or attach a sidecar. List price is $36.99 but on Amazon you can currently purchase it for $31.95, checkout the demo video and commercial after the jump. Get the Flash Player to see this player.
Tue, 04 May 2010 00:00:00 -0700
If you happen to be a Florida Gators fan and love custom choppers then this is the raffle for you. The custom Purple Chopper motorcycle, is autographed by Coach Urban Meyer and Heisman winner Tim Tebow. The University of Florida Foundation and the Florida Sheriff’s Youth Ranches will receive 100% of the proceeds. The bike will be raffled off at the UF-South Carolina game on November 13th, tickets are $20 apiece and 7,500 tickets will be sold.
Mon, 08 Feb 2010 00:00:00 -0800
After six seasons, the run is finally over for America’s favorite dysfunctional custom chopper family. The not so surprising news was announced on Saturday, February 6th by TLC. The Teutuls will always be a part of the Discovery family and we congratulate them on a tremendously successful series run. The show was already on its last legs due to all the family drama which includes a lawsuit between Paul Teutul, Sr.
Mon, 07 Dec 2009 00:00:00 -0800
Capcom, the creator of the popular video game series “Resident Evil”, has teamed up with Savage Cycles out of Maryland, to create this zombie killer custom chopper. The project is scheduled to be completed in January, the limited bikes to be built has no price tag at this point but I am sure it will be steep. Check out some preview shots and a list of some interesting features. From the Capcom blog:
The bike is low-slung and mean, armored but fast, with quick access to a number of “weapons” and items, such as an airsoft shotgun and pistol, “health sprays” and a combat knife strapped to the front fork.
Tue, 17 Nov 2009 00:00:00 -0800
Big Bear Choppers (BBC), the manufacturer on the Mountain is going back to its roots “A Chicken in every pot, A Chopper in every driveway” by answering the call for a high quality no nonsense motorcycle with the same top quality components you expect from Big Bear Choppers at an amazing $19,500 price tag with the addition of the new Bear Bones to its 2010 lineup. Now available worldwide the Bear Bones was first introduced at European Bike week in FAAK A SEE Austria in September. The flat black sets the tone on this aggressively styled chopper with a hardcore edge that is keeping with tradition by including the same top quality components you have come to expect from Big Bear Choppers.